How Tech Is Rewriting the Soundtrack of Hospitality

Music is everywhere, yet in hospitality, it’s often an undervalued item on an operations checklist. But anyone who’s walked into a silent lobby knows music shapes how a place feels, sometimes more than the decor ever could.

Today’s guests don’t visit hotels, restaurants or bars just to eat, sleep or grab a drink. They’re looking for a feeling, a memory and a story to take home. And music, more than almost anything else, sets the tone for that story. It can encourage guests to relax…