The UK is attracting plenty of summer travel interest this year, with the country’s hotels nabbing the longest booking window when compared to other destination in the Northern Hemisphere, according to SiteMinder.
A report released by the world’s largest open hotel commerce platform revealed that the average lead time for reservations at UK hotels this summer is 10 days longer than the Northern Hemisphere average.
SiteMinder’s Hotel Booking Trends – Summer 2024 Edition studies hotel reservations made for stays between June and August, in 10 of the largest tourism markets within the Northern Hemisphere, including the UK, as well as Austria, Canada, France, Italy, Mexico, Portugal, Spain and the US.
Within the UK, the data shows that…