More than three-quarters of Irish hoteliers plan to increase their level of investment this year, with the key focus being in refurbishment projects, environmental sustainability, training and new technology.
Recent industry research by the Irish Hotels Federation (IHF) also found that up to €250m could be invested in refurbishment in 2025, following a period of already significant capital investment among hoteliers.
“Continued investment in our product and customer experience is a key…































