Rotana, the UAE’s leading hospitality company joins Global Hotel Alliance

• Abu Dhabi-based Rotana will offer the 30 million members of the GHA DISCOVERY loyalty programme 80 additional properties to choose from across five brands in the Middle East, North Africa, Eastern Europe & Turkey

Dubai, UAE:  Two UAE-based hospitality powerhouses have come together in a milestone partnership as Rotana, one of the Middle East’s leading hotel management companies, joins Global Hotel Alliance (GHA) – the world’s largest alliance of independent hotel brands.

This strategic move positions GHA among the top hospitality groups in the UAE, with an impressive portfolio of around 70 hotels offering an unrivalled choice of upscale and luxury hotels to the 30 million members of its GHA DISCOVERY loyalty…