Agoda, GSTC Partner for Sustainable Hotels in South Korea

Agoda Partners with GSTC to Champion Sustainable Hotel Practices in South Korea

Travel platform Agoda has announced a significant partnership with the Global Sustainable Tourism Council (GSTC) aimed at promoting sustainable and greener hotel practices within South Korea. This collaboration signifies a commitment to environmental responsibility and ethical tourism within the region.

The partnership will focus on encouraging hotels in South Korea to adopt more sustainable operational methods. This initiative is designed to raise awareness among both businesses and travelers about the importance of eco-friendly tourism.

Agoda, as a leading online travel agency, will leverage its platform to highlight accommodations that adhere to sustainable principles. This will enable travelers to make more informed choices when booking their stays in South Korea, thereby supporting businesses that prioritize environmental consciousness.

The GSTC, an international body that establishes and manages global standards for sustainable travel and tourism, brings its expertise and certification framework to this collaboration. Their involvement ensures that the promoted practices meet recognized sustainability criteria.

This partnership is expected to drive a positive impact on the tourism landscape in South Korea, encouraging a shift towards more responsible travel and contributing to the preservation of the country’s natural and cultural heritage.

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