A new report from online travel platform Agoda points out the need for hoteliers to get with the times in terms of travel trends spearheaded by Gen Z travellers.
According to researchers, embracing such trends is a great way by which hotel management companies can future-proof their businesses.
This latest report features the top five travel habits of Asian Gen Z, outlining a generation that finds inspiration in the digital realm, embraces spontaneity, and values shared experiences.
As Agoda senior vice-president for supply Andrew Smith puts it: “It’s hard to understate the importance of Gen Z in determining the future of travel. This is the first generation never to have known the world without the internet and one that is developing increasing spending power, with Nielsen’s Spend Z report expecting US$12 trillion growth by 2030. It is no surprise that they place a premium on opportunities to capture instaworthy content and are constantly…
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