According to Agoda, the Lunar New Year continues to be a significant driver for travel, showcasing the diversity in the region.
Malaysia has emerged as the third most sought-after destination for Lunar New Year celebrations, according to the latest insights from the digital travel platform Agoda.
The travel data reveals that Malaysia follows closely behind Japan and Thailand as a favoured Lunar New Year destination, with the bustling city of Bangkok identified as the most preferred international destination during this significant holiday season.
Thailand & Malaysia top destinations across Asia
Agoda’s booking data highlights the top inbound markets to Malaysia during the Lunar New Year festivities, with Singapore, Brunei, China, Indonesia, and South Korea taking the lead.
Notably, China has made a strong comeback as a top-five source market for Malaysia, marking its return since 2019.
This resurgence positions China as the…