eDreams ODIGEO has announced a strategic partnership together with PayPal to expand the reach of Prime travel subscriptions perks across Europe.
As part of the deal, PayPal customers in the UK, France, Germany and Spain will gain complimentary access to Prime Discovery membership (eDreams Prime, Opodo Prime and GO Voyages Prime), for one year.
This will allow PayPal users to join the growing community of 7 million Prime members.
This agreement will act two-fold, Prime will further expand its reach across Europe while PayPal hopes to strengthen its position as the payment platform of choice for millions of travellers.
The FinTech will provide access to premium travel benefits at no cost for the first year, a move PayPal hopes its customers see value in.
Frédéric Esclapez, chief marketing officer at eDreams ODIGEO, said: ”We’re delighted to partner with PayPal and welcome its customers to Prime, the world’s first and largest travel subscription platform.
“This collaboration…
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