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– Image Credit Expedia
Expedia Group CEO Ariane Gorin has outlined three strategies for leveraging artificial intelligence (AI) to drive the company’s growth and improve services.
Expedia Group’s new Chief Financial Officer, Scott Schenkel, described the company’s Q4 and full-year 2024 financial reports as robust. The company reported revenue of $3.1 billion in Q4, up 10% year over year. This growth was primarily driven by a 21% increase in B2B revenue and a 25% surge in advertising revenue, alongside growth in all three of its B2C brands—Expedia, Hotels.com, and Vrbo.
CEO Ariane Gorin, nearing her one-year anniversary in the position, revealed that the company is now focusing on three priorities for the year ahead, powered by artificial intelligence (AI). These priorities involve delivering more value for travelers, investing in growth areas, and driving…
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