Expedia Predicts These Will Be Popular Destinations in 2025

One of 2024’s biggest travel trends was “destination dupes”—places offering a similar experience to their more well-known counterparts. Popularized in late 2023 by Expedia in its annual trends report, the term became an industry buzzword as travelers gravitated toward less crowded cities and regions. This year, Afar dedicated its whole Where to Go in 2025 list to lesser-known places.

As 2024 winds down, Expedia is back with its latest travel predictions. Its annual report, “Unpack ’25,” is based on data-driven insights from some 25,000 travelers representing 19 countries across Expedia Group’s various platforms, including Expedia, Vrbo, and Hotels.com.

Among emerging trends is what it’s calling “detour destinations”: lesser-known cities, towns, and regions within easy distance of larger, more well-known places. “Expedia’s destinations of the year are near popular hotspots, making them ideal day trips while also being…