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Check out the Episode Page with Rich Barton
Key Takeaways
- The world is divided into clients and servers; the sooner you discover which one you are, the better
- Great organizations encourage innovation and big ideas; they want their people to take big swings and do not punish them if things ultimately do not work out
- The Rich Barton Rulebook for Company Naming:
- Rule #1: Use the most distinct letters in the alphabet (Z, X, Q)
- Rule #2: Fewer syllables are better than more
- Rule #3: The name should be associated with positive things
- Rule #4: It can be turned into a verb easily
- Rule #5: Use double letters and…
