‘Collections’ is designed to tackle the challenge of finding the a stay among 86,000 domestic accommodations across 2,000+ cities by leveraging Generative AI and deep traveller insights to categorise accommodations into curated themes, the company said in a press release on Thursday.
“The feature is already live across 30+ major leisure and pilgrimage destinations, and we are rapidly expanding it to more cities, ensuring that travellers find accommodation options truly personalized to their needs,” said Abhishek Logani, Chief Business Officer – Hotels at MakeMyTrip.
The new feature works by analysing a combination of past search history, booking patterns, and customer reviews to deliver a tailored and intuitive experience, said the company. Moreover, by aligning the unique appeal of each destination with the traveller’s core interests,…