
MakeMyTrip, India’s leading online travel company has sponsored India’s leading Hindi news channel Aaj Tak’s pioneering step to promote the cultural and spiritual grandeur of the Mahakumbh Mela, 2025 by establishing an exclusive Influencer Lounge in collaboration with Explurger, which is the world’s only social media platform for travellers. The lounge has been created to take the grandeur of Mahakumbh to audiences in India and across the world through influencers.
With the Influencer Lounge – the first-of-its-kind initiative – Aaj Tak aims to empower digital influencers with a dedicated space and resources to create, curate, and share captivating content from the world’s largest spiritual gathering, the Mahakumbh. Powered by MakeMyTrip, Aaj Tak and Explurger are bridging the gap between tradition and technology, amplifying Mahakumbh’s global digital presence; by offering influencers unparalleled access and state-of-the-art facilities.
The…
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