MakeMyTrip, celebrates 25 years of being #IndiaKaTravelPartner, marking the occasion with a nostalgic and heartwarming brand film featuring its long-time ambassadors, Alia Bhatt and Ranveer Singh. This 25-year journey is a story of how travel in India has transformed and how MakeMyTrip has played a pivotal role in that evolution.
At a time when online travel bookings were met with scepticism due to low internet penetration and inhibitions around digital transactions, MakeMyTrip took a leap of faith. Founded in April 2000, the brand set out to empower Indian travelers by making trip planning and booking seamless and accessible through technology.
As digital adoption grew and consumer preferences shifted, travel in India underwent a profound transformation. Once considered an occasional luxury, travel has now become a far more integral part of life, with a large portion of disposable income being allocated on travel. The…