MakeMyTrip, one of India’s leading online travel companies, recently announced its plans to expand its inventory of homestays in preparation for the upcoming cricket season.
The cricket season is a highly anticipated time in India, with millions of fans across the country eagerly following their favourite teams and players. This surge in tourism during the cricket season presents a unique opportunity for travel companies like MakeMyTrip to cater to the needs of these cricket enthusiasts.
Homestays have gained popularity in recent years, providing travellers with a more authentic and immersive experience. These accommodations allow tourists to stay in private homes, giving them the chance to interact with locals and experience the local culture and way of life. With the increasing demand for homestays, MakeMyTrip aims to capitalize on this trend by expanding its inventory and offering a wide range of options to its customers.
MakeMyTrip has partnered with several homeowners across the country to provide these homestays. The company has implemented stringent quality checks to ensure that the listed properties meet the necessary standards and provide a comfortable and satisfactory experience for guests. This partnership is a win-win situation for both homeowners and MakeMyTrip, as it allows homeowners to monetize their properties during the cricket season and provides MakeMyTrip with a diverse inventory of homestays to offer its customers.
While hotels have traditionally been the preferred choice for accommodation during the cricket season, the rise in popularity of homestays indicates a shift in consumer preferences. Homestays not only offer a more personalized experience but also tend to be more affordable compared to hotels, especially during high-demand periods like the cricket season. MakeMyTrip recognizes this shift and aims to cater to the changing needs and preferences of its customers.
The expansion of MakeMyTrip’s inventory of homestays comes at a time when the travel and tourism industry is starting to recover from the impact of the COVID-19 pandemic. With vaccination rates increasing and travel restrictions easing, there is a growing optimism among travellers. MakeMyTrip’s move to add more homestays to its inventory aligns with the evolving travel preferences of tourists.
Moreover, the cricket season is expected to bring a significant boost to domestic tourism in India. With international travel still limited due to the pandemic, many cricket enthusiasts are likely to explore local destinations and support the domestic tourism industry. MakeMyTrip aims to capitalize on this trend by offering a diverse range of homestays in various cricket-centric cities across the country.
In addition to expanding its inventory of homestays, MakeMyTrip plans to offer exclusive packages and deals for cricket enthusiasts. These packages may include match tickets, accommodations, and other add-ons to enhance the overall cricket experience for travellers. By bundling these offerings, MakeMyTrip aims to attract more customers and provide them with a seamless booking experience.
Furthermore, MakeMyTrip’s extensive network and robust technology platform will enable customers to search, compare, and book homestays with ease. The company’s user-friendly interface and advanced search filters will help travellers find the perfect homestay that meets their preferences and budget. This convenience and efficiency will be crucial, especially during times of high demand such as the cricket season.
MakeMyTrip’s foray into the homestay market during the cricket season is a strategic move to tap into a growing trend and cater to the evolving needs of travellers. By expanding its inventory of homestays, the company aims to provide cricket enthusiasts with more options for accommodation and create a memorable and immersive travel experience. With its strong brand reputation and extensive network, MakeMyTrip is well-positioned to capitalize on this opportunity and contribute to the revival of the travel and tourism industry in India.