New Delhi, Jul 5 (PTI) Uttar Pradesh Tourism Department on Friday said it has partnered with online travel services provider MakeMyTrip to promote tourism in the state.
A memorandum of understanding has been signed under which MakeMyTrip will work as a strategic partner with the state government providing insights on consumer trends, tourist preferences and supply-side information, which will aid the department in future policy-making, the department said in a statement.
“Uttar Pradesh has immense potential for tourism and MakeMyTrip will be a partner in realising this potential,” UP Principal Secretary, Department of Tourism and Culture, Mukesh…