Viator Chief Resigns: Big Change at Tripadvisor’s Travel Experience Brand

Ben Drew, president of Tripadvisor’s travel experiences brand Viator for the past four years, announced on Tuesday that he would leave the company on April 12 for “a new opportunity in a new industry.”

As of publication time, the company hadn’t responded to a request for comment. However, Tripadvisor’s CEO praised Drew via LinkedIn, citing “an impressive track record of success, a well-honed strategy for building on Viator’s leadership position in travel’s fastest-growing category, and a strong plan in place to continue our momentum.”

Drew touted some accomplishments he and his team achieved at Viator, which many experts believe is the largest online seller of tours, activities, attractions, and events.

“In 2023 we hit $737 million in revenue, growing at 49% year-over-year, and became profitable,” Drew said in a post on LinkedIn. “Moreover, we…