Tag: thought-leaders

Think with Google Firestarters with Neil Perkin delves into the minds of the marketing and ad industry’s most inspirational leaders. ...

The Diversity Standards Collective helps brands authentically connect with marginalised communities to boost cultural representation in advertising. Learn how. Read ...

Travelport and IBM have created an AI-powered travel platform. Travel commerce platform Travelport has partnered with IBM to introduce IBM ...

While media can be streamed on multiple devices, shared experience is at the heart of connected TV. Here’s what marketers ...

Learnings from the best video ads of the past year — from Ikea to Currys — to help marketers create ...

How a redefined video campaign strategy covering product, creative and ad format reached 8 million people in 45 days, leading ...

In this edition, we explore how the hospitality sector is adapting to major consumer trends, examine the role of AI ...

What do circular economy and marketing mix modelling have in common? The data and insights team at Swappie will show ...

With third-party cookies disappearing, 2024 will be pivotal to future-proof your privacy and data practices. Here’s what marketers can do ...