In light of the recent discussions surrounding Bhutan’s tourism landscape, Hotel and Restaurant Association of Bhutan (HRAB) would like to take an objective look at the industry and the way forward.
Current Industry Status
Firstly, let us take an objective look at the current status of the industry. Since our reopening in September 2022, we have experienced remarkable growth, with each quarter and year showing significant increases. The first quarter of 2024 alone saw a staggering…