However, tourists spent an average of 565 yuan (US$78) this year – up 4 per cent year-on-year, but below the 603 yuan average reported for 2019.
Tourism has stood out as a growth performer even as overall domestic demand remains weak, with some local governments reporting record figures. Experts said that rising travel demand will sustain the sector’s steady recovery for the rest of the year.
Song said the era of Covid-19 prompted consumers worldwide to reassess their spending priorities, with shared experiences such as dining out, attending live events and travelling gaining precedence over luxury or…