Since September 2023, China has revitalized its international cruise tourism sector, witnessing a remarkable surge in both supply and demand, especially during the recent Spring Festival, marking the beginning of a vibrant “cruise season.” According to Fliggy, a cruise booking platform, bookings, encompassing both domestic and international cruises, soared by 445% year-on-year during the Spring Festival period, demonstrating a robust start for the Year of the Dragon in China’s cruise tourism industry.
Shanghai, a pivotal hub for cruise tourism, inspected four inbound and outbound cruise ships during the 8-day Spring Festival holiday, facilitating the movement of over 21,200 passengers, a nearly 22% increase from the previous month. The city’s cruise port, on February 22nd alone, welcomed four international cruise ships, including the “Aida Modu,” “Gulangyu,” “Blue Dream Star,” and the luxurious “Europa” from Malta, marking a significant uptick in activity…