How do you tap the tourism potential of Indian travelers to its fullest?
The fifth largest economy in the world, India is home to 1.44 billion people – and 27.3 million people travelled out of the country in 2023. That number is expected to reach 30 million this year, which is why there’s so much interest in Indian tourists. And became was a talking point at the Arabian Travel Market on Monday.
At the session – ‘Unlocking the true potential of Indian travelers – the moderator Virendra Jain, co-founder and CEO of Videc, set the ball rolling, saying that the Indian travel market is a $49 billion opportunity that is estimated to grow to $72 billion by FY-2026, driven mainly by a young and digitally-savvy population.
Jain said: “India right now has 93 million active passports. 14 million of them were issued in 2023, seven times the number of passports India issued…