Gyeongju, South Korea, is launching a new tourism strategy focused on innovation and captivating global audiences. This initiative is particularly timed to coincide with the 2025 Asia-Pacific Economic Cooperation (APEC) Summit.
The city aims to leverage its rich historical and cultural heritage, often referred to as the “museum without walls,” and transform it into a modern, appealing destination. The vision includes enhancing the visitor experience through cutting-edge technology and innovative services.
A key element of this strategy is to elevate Gyeongju’s status as a premier global tourist destination. The city plans to integrate its historical significance with contemporary attractions and activities.
The 2025 APEC Summit provides a significant platform for Gyeongju to showcase its revitalized tourism offerings to international leaders and delegates. This presents an opportunity to attract global attention and boost tourism numbers.
The overarching goal is to attract more international visitors by offering a unique blend of history, culture, and modern experiences. The strategy emphasizes creating a memorable and engaging journey for every tourist.
The city is committed to developing sustainable tourism practices while preserving its historical assets. This forward-thinking approach aims to ensure Gyeongju remains an attractive destination for years to come.
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