VIENTIANE (Xinhua): Laos will launch the tourism promotion campaign Visit Laos Year 2024 on Nov 23, which coincides with the annual That Luang festival.
Speaking at a press conference on Monday, Lao Minister of Information, Culture and Tourism Suanesavanh Vignaket said the theme for the year-long event is “A Paradise of Lao Culture, Nature and History,” with the elephant chosen as its mascot.
Visit Laos Year 2024 aims to promote the development of new products and services in the tourism industry of the country. It will also focus on improving the quality of services in line with the requirements of target market groups, according to the minister.
The…