The Eastern Mediterranean International Tourism and Travel Exhibition (EMITT-2023) was recently held in Istanbul, Turkey from April 12 to 15. Organized by Hyve Fuarcilik AS with the support of ICA Group, the event was held in conjunction with the Ministry of Culture and Tourism of Turkey, Turkish Airlines and Istanbul Metropolitan Municipality. The Nepal Tourism Board and Nepali tourism companies participated in the event to promote the country’s tourism. The event brought together tourism buyers, pavilions, holiday destinations, summer and winter tourism, outdoor tourist destinations, hotels and tourism centers, tour operators, travel agencies, and others from 33 countries. The participants had the opportunity to market their travel packages to potential Turkish travelers and negotiate business deals with Turkish tour operators.