Abu Dhabi’s Department of Culture and Tourism has joined forces with Etihad Airways to launch the Abu Dhabi Stopover campaign, aimed at boosting tourism.
Authorities hope to attract more than 100,000 visitors to Abu Dhabi through the programme over the next year, Etihad’s chief executive Antonoaldo Neves said on Tuesday.
The campaign will invite guests flying through the UAE capital to turn their trip into a free stopover hotel stay and the “ultimate holiday” experience.
The announcement was made at the Arabian Travel Market event after the signing of an initial agreement between Saleh Al Geziry, DCT Abu Dhabi’s director general for tourism, and Mr Neves.
When booking flights with Etihad, travellers will now have the option to add a stopover and a complimentary hotel stay as part of the online booking process.
They can choose a free stay of one or two nights in a range of premier hotels across the city.
The campaign is exclusive to Etihad Airways guests and stopover packages…