UN Tourism and the Development Bank of Latin America and the Caribbean will work together to regional branding and support sustainable development through tourism across the Americas.
A new Memorandum of Understanding signed by UN Tourism Secretary-General Zurab Pololikashvili and CAF Executive President Sergio Díaz-Granados is focused on enhancing the visibility of the Regional Brand of Latin American and the Caribbean. The Brand was created by CAF with the aim of attracting more investment in tourism, fostering partnerships and developing initiatives that drive the growth of the…
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