Do you have clients who are a good fit for premium or luxury cruise lines? Try selling them on a trip to Asia or South America.
That’s where Travelsavers and NEST are seeing big bumps in cruising, according to a report from parent company American Marketing Group (AMG) that comes as Wave season closes out for the year.
Premium cruise line sales across the board did particularly well for Travelsavers and NEST. Overall, sales were up 25% compared with the same time last year.
And clients seem particularly drawn to less-typical itineraries, according to AMG. Premium cruise bookings to Asia were up a whopping 123% from the same time last year. Canada and New England itineraries and South America sailings weren’t far behind, with bookings up 93% and 90%, respectively.
Luxury cruise sales to Asia were up 65%, too.
More typical destinations, like the Caribbean, Alaska and Europe, have also seen increases, AMG noted.
Cruising overall remains popular. As Wave closes, AMG said,…