At Sojern, we’re focused on helping destination marketers reach the right travelers through digital marketing, including LGBTQ+ travelers. Our destination partner Luis Villasenor, managing director for the Puerto Vallarta Tourism Board, joined us for a Q&A to share the great ways his team supports LGBTQ+ travelers coming to the destination. We learned about what they’ve done to create an inclusive community and how they think about marketing.
Why is Puerto Vallarta the expert? Puerto Vallarta is known as the friendliest city in the world. For 60 years, they’ve promoted Puerto Vallarta as an inclusive community that welcomes all people. This initiative has flourished under the leadership of Luis and the Puerto Vallarta team. Puerto…