Clootrack and Farmers Fresh Zone raise ₹36 cr. in August
Amid the pandemic- induced crisis, two startups mentored by Kerala Startup Mission (KSUM) have raised ₹36 crore from top-notch funders in the month of August.
Startup Clootrack, a real-time customer experience analytics platform, raised ₹30 crore ($4 million) while agritech startup Farmers Fresh Zone raised ₹6 crore.
Founded by Shameel Abdulla and Subbakrishna Rao in 2017, Clootrack helps brands understand why customers stay or churn. So far, the company has raised $4.6 million. A pressnote quoting Mr Abdulla said most of the new funding would be leveraged for product development.
The Kochi-based company is currently working with over 150 customers in the areas of retail, direct-to-consumer, banking, automotive, travel and mobile app-based services.
Founded by engineer-turned-agri entrepreneur Pradeep P.S. in 2015, Farmers Fresh Zone, which procures fresh produce directly from farmers, is an online marketplace…