Sojern Introduces New Members to Destinations Advisory Board During Florida Meeting

SAN FRANCISCO – Sojern, the leading marketing platform built for hospitality, is thrilled to announce the latest members of its esteemed 2025 Destinations Advisory Board. This board is composed of influential destination leaders from across North America, and its members convened yesterday to welcome exceptional new members. This year, the Destinations Advisory Board gathered in Kissimmee, Florida, and the event was hosted in partnership with Brett Laiken, CMO at VISIT FLORIDA.

We’ve partnered with Sojern to deploy targeted multichannel digital advertising campaigns aimed at boosting visitation throughout the state. This partnership allows us to track visitor data and measure the economic impact of current visitors, positioning us to more effectively attract new travelers. I’m excited to welcome Sojern’s Destinations Advisory Board to Florida, where we can not only highlight the diverse experiences our state has to offer, but also engage in important industry…