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Travala’s AVA token experienced a 300% price increase within an hour after former Binance CEO Changpeng Zhao (CZ) revealed that Binance had invested in the crypto travel platform before the pandemic.
CZ’s tweet highlighted Binance’s continued support for Travala, driving renewed interest in the project.
The announcement coincided with Travala’s milestone of surpassing $100 million in gross annual revenue, a significant jump from $59.6 million in 2023. In its latest post, the company attributed this growth to an increase in flight and hotel bookings, which customers can pay for using over 100 cryptocurrencies.
“We invested in this crypto travel platform pre-COVID, pre-crypto winter, and held on. BUILD,” CZ posted on X (formerly Twitter).
Also, Travala disclosed plans to establish a Bitcoin and AVA reserve, to further develop and progress the industry for blockchain-based travel.
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