ParkON, a leader in the airport parking space, has launched an annual essay scholarship for Marketing, Business, and Hospitality students in the 2023-2024 academic year. The scholarship’s topic is centered around ChatGPT and challenges students to write about how the technology can be used to help improve the travel or airport parking industry. The aim of the scholarship is not only to award students with a monetary prize but also to get them thinking about how ChatGPT can be used in innovative ways. Applicants must submit an essay that is 500-1000 words long exploring how ChatGPT can be used in creative ways to improve the travel or airport parking industry. The deadline for applications is November 15th, 2023. The winners will receive $1000 USD towards their tuition expenses and have their essays featured on ParkON’s official website.