Disclosure: Qualcomm is a client of the author.
I’ve been at the Qualcomm Snapdragon Tech Summit in Hawaii this week, where a Facebook executive appeared on stage for a virtual conversation inside Meta’s new collaboration offering. As I watched the discussion, it became clear that the main benefit was more social than collaborative. It reminded me of when I was hooked on the old “City of Heroes” multi-player game. While initially I played it to progress my character, eventually I played just because I’d developed several friends that I liked hanging out with virtually. The experience, while collaborative during game play, became more social between events; we chatted about personal interests, our kids, our work, and got to know and trust each other.
Those were all elements critical to our collective effort to level our characters and complete difficult missions. And its something that collaboration platforms could use.
A few weeks back I…