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Enhancing the customer experience is crucial to success in the travel sector, CellPoint Digital Global Head of Product Tom Randklev writes in a new PYMNTS eBook, “The New Value Equation: 11 Financial Services Leaders Share Their Vision for 2025.”
In September, Karen Webster published the nine trends she thinks are driving payment strategies, and at CellPoint Digital, many of these trends resonated with our plans and vision for 2025 and beyond. A focus on optimization, embedding alternative payment methods, simplifying experiences, personalizing offers and ensuring flexibility and speed to market is crucial for our travel industry partners as they seek to improve the customer journey and drive revenue growth in 2025 and beyond.
For airlines, online travel agencies (OTAs) and hotels, payment strategies must address the unique challenges and opportunities in the travel industry. In this sector, enhancing the customer experience, simplifying complex transactions and…
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