Madinah, Saudi Arabia — April 7, 2023
In short: 269 Gulf events rescheduled since Iran war began, UAE absorbs most impact with 17 cancellations and 50 postponements.
UAE Meetings, Incentives, Conferences, and Exhibitions market valued at $6 billion as 269 events rescheduled since February 28 Iran war. According to Northbourne Advisory, UAE absorbed 17 cancellations and 50 postponements, more than any other Gulf country.
TMCs managing Gulf accounts should prepare for increased operational flexibility, as rescheduled events may impact travel logistics and staffing. Airport lounge operators in UAE may see fluctuating demand based on event rescheduling patterns. The $6 billion MICE market remains robust despite disruptions, but short-term adjustments are necessary to align with new event schedules.
What is the impact on the UAE MICE market?
The UAE MICE market has absorbed significant disruptions, with 269 events rescheduled, leading to 17 cancellations and 50 postponements.
Which travel trade segments are affected?
TMCs managing Gulf accounts, airport lounge operators in UAE, and event planners are most impacted by the rescheduled events and cancellations.
When does this take effect?
Rescheduling began on February 28, 2023, and continues as the conflict evolves.
Reference:Source.
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