Africa’s Travel Indaba (ATI) 2024, which will be held from 13 to 16 May at Durban’s ICC in KwaZulu-Natal (KZN), is set to exceed the success of last year’s event.
Source: Supplied | Deputy Minister, Fish Mahlalela
The trade show has secured 990 exhibitors from 26 African countries, with more expected to join.
Additionally, over 1,000 buyers and 120 Small Medium and Micro Enterprises (SMMEs) are participating, and local hotels are projected to reach 85% occupancy rates during the event.
Deputy Minister of tourism, Fish Mahlalela, together with KZN MEC for Economic Development, tourism and Environmental Affairs (EDTEA), Siboniso Duma, confirmed that the upcoming ATI 2024 would have a significant impact on both the provincial and national economies.
Celebrating pan-Africanism in tourism
This year’s ATI, which Mahlalela described as proudly pan-African, is themed Unlimited Africa, emphasising the vast array of experiences and products available across the continent.
Mahlalela pointed…