Israel’s tourism Minister Haim Katz headed to Nashville on Sunday to take part in the National Religious Broadcasters (NRB) Christian media convention and deliver a message that “Israel is safe for tourists.”
NRB, which opens Tuesday, is the world’s largest convention for Christian media. This year, more than 4,000 communicators will take part in the event.
Katz will meet with top media networks, including Trinity Broadcasting Network (TBN), the most prominent Evangelical TV network in the United States, and Salem Group, which also ranks in the top list for conservative audiences.
In addition, he will hold meetings with top tourism and travel groups. His ministry will host a booth at the conference expo, where tour operators, social organizations, entrepreneurs, and others can also present themselves – aiming to woo Christian travelers back to the Jewish state.