tourism Week is a time to reflect on and celebrate one of British Columbia’s most vibrant and essential industries. tourism is more than just a sector, it’s the heartbeat of our province and communities, and at this very moment, people all over the world are planning to visit our world-class destination.
B.C. is recognized for its stunning landscapes and mountain ranges, the Pacific coastline, vibrant arts and cultural events and attractions, and authentic Indigenous experiences. But it is the more than 154,000 passionate individuals who work in the tourism industry who uphold our reputation as a must-visit destination. From tour guides and transportation providers to hotel staff, visitor centres and restaurant staff, each person is integral to the visitor experience. People working in the tourism industry showcase the best of B.C. and enrich the visitor experience, often turning tourists into ambassadors who share their stories with friends and family in all corners…
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