The Scottish tourism Alliance (STA), which represents all sectors within Scotland’s tourism industry, has shared its policy asks at the industry’s flagship event to mark Scottish tourism Month, held at the P&J Live in Aberdeen today.
‘Our Industry Manifesto to Support Scotland in Becoming a World Leader in 21st Century tourism’ is a response to the unprecedented challenges faced by the tourism and hospitality sector in recent years, presented by both the global pandemic within the UK – from government policy, rising energy costs, economic conditions and the cost-of-living crisis.
But, say the STA, “the sector remains resilient in overcoming these obstacles”. The organisation’s Policy Agenda highlights the spirit and resilience of Scotland’s tourism and hospitality sector, emphasising its vital role in the Scottish and wider UK economy and reflects the vision at the heart of Scotland’s tourism Strategy, Scotland Outlook 2030, that Scotland will be a leader in…
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