The Utah Office of Tourism has joined Global Sustainable Tourism Council (GSTC) as a destination member.
The mission of the Utah Office of Tourism is “to elevate life in Utah through responsible tourism stewardship.” The Utah Office of Tourism’s key areas of focus include marketing and advertising, research, publications, information services, media relations, destination development, travel trade, scenic byways, and cooperative marketing programmes.”
“From The Mighty 5 national parks to The Greatest Snow on Earth, our unparalleled outdoor recreation depends on the thoughtful stewardship of our natural resources,” said Vicki Varela, Managing Director of the Utah Office of Tourism. “Our Red Emerald Strategic Plan strives to…