JetBlue Travel Products’ Homegrown Platform Introduces Proactive Customer Support and Increased Inventory for Activities and Hotels
DANIA BEACH, Fla., June 08, 2022–(BUSINESS WIRE)–Just in time for the busy summer travel period, JetBlue Travel Products (NASDAQ: JBLU) today announced new enhancements and inventory to Paisly by JetBlue, a travel website that helps customers who have purchased a JetBlue flight easily find deals relevant to their trip. Launched just over a year ago, Paisly is ideal for travelers who like to book their travel à la carte, purchasing their flights first and booking the other components of their trip later. The site uses a customer’s flight information to tailor suggestions for car rentals, hotels, vacation rentals and activities, all accessible in one easy-to-use website with direct partner relationships and JetBlue’s signature customer service. With thousands of new activities and over 4,000 stays to choose from, the increased inventory on the platform solidifies Paisly’s entrance into the online booking marketplace for JetBlue customers.
JetBlue brought humanity back to air travel and now, its subsidiary JetBlue Travel Products is on a mission to bring it to the rest of your trip, too. An incubator for new and innovative products in the market, JetBlue Travel Products finds broken areas in travel where it can create better products that in turn will create better experiences for its customers. Over the last four years, the company has created a playbook on bringing new products from ideation to maturity, with a tried-and-true approach to launching and growing new products in-market. Paisly was born to fix the disjointed customer experience that results from the series of white-labeled pages the rest of the airline industry uses to sell individual non-air travel components. Paisly’s owned platform was built with simplicity and ease at its core, direct integrations and relationships with all partners, control of customer…