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Improve your digital marketing strategy
Google Digital Academy no longer exists, but here are other resources, courses, and tools you can explore to keep learning...
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Designing for the modern workforce: How to manage teams in the hybrid age
Hybrid working offers many benefits, but companies must be intentional in how they build it into their company culture. Here’s...
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What we learned when we challenged our own video marketing formula
Google’s Official Digital Marketing Publication. See what we learned from experiments on optimising video ad creative and what marketers need...
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How to adapt your data and measurement strategy in 2024
From regulations to technology, the digital marketing landscape is changing this year. Here are three priority areas to ensure you’re...
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How Tesco reached new communities with a YouTube-first Ramadan/Eid campaign
Learn how UK supermarket Tesco used inclusive storytelling in its YouTube Ramadan ad campaign to better reflect and represent Muslim...
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"Hey Google, what is Neom?” How a Search insight drove a campaign to put a Saudi project on the map
Saudi’s Neom project turned the Search insight “what is Neom?” into the foundation of a campaign that didn’t just give...
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Meeting the AI moment with action and change
Google’s Official Digital Marketing Publication. Explore how AI is changing the digital marketing ecosystem & how to put AI to...
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Listen to the Think with Google Firestarters podcast
Think with Google Firestarters with Neil Perkin delves into the minds of the marketing and ad industry’s most inspirational leaders....
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Ask the right questions: How The Diversity Standards Collective is improving industry representation
The Diversity Standards Collective helps brands authentically connect with marginalised communities to boost cultural representation in advertising. Learn how. Read...
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