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Amadeus & World Sustainable Hospitality Alliance Boost Youth Hospitality Jobs

June 19, 2025
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Amadeus & World Sustainable Hospitality Alliance Team Up to Boost Youth Employability in Tourism

The travel industry is poised for a boost in skilled young professionals thanks to a new partnership between Amadeus and the World Sustainable Hospitality Alliance (WSHA). This collaboration aims to expand the Business Ready program, a global initiative focused on equipping young people with the skills and knowledge needed to thrive in the hospitality sector.

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The Business Ready program provides comprehensive training in core hospitality skills, covering areas such as customer service, communication, and technology proficiency. By partnering with WSHA, Amadeus hopes to reach a wider audience and empower more young individuals, particularly those from underserved communities, with valuable career opportunities.

This expansion is crucial as the travel industry continues to recover and faces an ongoing need for skilled labor. The program’s focus on sustainable practices is also a significant advantage, aligning with the growing demand for responsible and environmentally conscious tourism. Graduates of the Business Ready program will be well-positioned to contribute to a more sustainable and ethical hospitality sector.

The partnership leverages Amadeus’s technological expertise and WSHA’s extensive network within the hospitality industry to create a powerful synergy. Together, they will provide young people with the tools and resources needed to build successful careers while also promoting sustainable practices within the sector. This initiative not only addresses the immediate need for skilled workers but also invests in the future of the travel and tourism industry by fostering a new generation of passionate and responsible professionals. The collaboration signals a commitment to long-term growth and development within the sector, ensuring a more inclusive and sustainable future for all.

Key Points

  • Amadeus and the World Sustainable Hospitality Alliance (WSHA) have partnered.
  • The partnership is to expand the Business Ready program.
  • Business Ready is a global youth employability program focused on hospitality skills.
  • The program focuses on customer service, communication, and technology.
  • The initiative aims to empower young people, especially those from underserved communities.

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