Monday, March 24, 2025
In 2024, the European hotel market witnessed a remarkable surge, with the UK, France, and Spain emerging as dominant forces driving unprecedented growth. Together, these three countries accounted for a significant share of the continent’s hospitality investment activity, with the UK leading at €6.2 billion in transactions, and France and Spain each surpassing €2 billion. Soaring room valuations, strong investor appetite, and resilient travel demand—especially from U.S. tourists—propelled the sector forward, reinforcing the region’s status as a global hospitality…























