Digital travel platform Agoda shares the results of their most recent study, showing the top five travel habits of Asian Gen Z.
These show that the younger generation finds inspiration in the digital realm, embraces spontaneity, and values shared experiences whilst on the go.
The survey highlights the unique ways travelers aged 18-27 are shaping the future of travel in Asia with a fresh perspective, not only by influencing travel trends but also by setting the stage for future generations to explore the world in innovative ways.
Agoda senior vice-president for supply Andrew Smith said: “Gen Z is redefining travel with their digital-first approach and spontaneous spirit. At Agoda, we’re thrilled to support their adventures with diverse options and the best deals in accommodations, flights and activities, ensuring every trip is as unique as they are.”
Gen Z is blazing a trail on social media, with TikTok…
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