Indonesia-based lifestyle and travel app Traveloka has launched a campaign to boost the tourism economy as South East Asian countries reopen to tourists.
The campaign, called Game Farm International Championship, will see participants compete against opponents across the SEA and win prizes. The prizes include free flight tickets, free five-star staycation, gift vouchers & coupons, free smartphones, and many more.
The game is available on the Traveloka app where over 20 casual games in Game Farm are available for free, including puzzle games, memory games, multi-level games, and many more. Users who play Game Farm daily will be able to win vouchers and coupons to purchase or redeem Traveloka products.
This comes as a Newzoo report found the region generated game revenues of $4.4 billion in 2019, an impressive year-on-year growth of 16%. Some 70% of the total revenue (USD 3.1 billion) comes from mobile games. Singapore’s games and esports market…