Tripadvisor announced leadership changes for Viator, earlier this week.
The experiences marketplace named Pepijn Rijvers as the new president, effective April 1, 2025, while Kristin Dorsett has been promoted to the role of chief operating officer.
Prior to joining Viator, Rijvers spent more than 12 years at Booking.com, where he helped build and scale the accommodations marketplace.
He held executive roles including chief marketing officer and SVP, managing director of global hotels and accommodations.
Dorsett has led multiple parts of Viator’s supply and technology organisations before being promoted up, including chief product offiicer.
In this new role, Dorsett will focus on strategy execution and operational excellence across the broader Viator business.
Rijvers will report to Matt Goldberg, president and CEO of Tripadvisor Group, and Dorsett will report to Rijvers.
The move comes as the group plans to “sharpen” its focus on experiences – following a year of healthy growth and…
