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Saturday, December 7, 2024
The TUI Group Executive Committee is convening this week at TUI Poland’s headquarters in Warsaw, highlighting the critical role the Polish market plays in TUI’s expansion strategy across Eastern Europe. Over one million Polish travelers already choose TUI for their holidays, with Turkey, Greece, and Spain emerging as top summer destinations. This number is set to grow significantly, driven by increased brand awareness, a unified technological infrastructure, and the integration of artificial intelligence. In Poland, the primary sales channels include the TUI.pl website and a network of 204 TUI travel outlets.
During his visit to Warsaw, TUI CEO Sebastian Ebel said: “New markets, new products and more customers: TUI Poland is the blueprint for the expansion of our business in Eastern Europe and for additional growth. TUI Poland has a very clear positioning, and…
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