During the five-day May Day holiday from May 1 to May 5, travel destinations in lower-tier markets achieve a substantial surge in popularity, with improved infrastructure and enhanced hospitality capabilities.
Data from Ctrip, China’s leading online travel agency, showed that hotel bookings and scenic spot ticket orders in county-level markets soared 68 percent and 151 percent respectively during the holiday, which ended on Sunday.
The smaller and county-level cities of Tumushuke, Baoshan, Huaihua, Chifeng, Hetian and Heze saw a sharp increase in air ticket bookings.
The tourism boom in these…